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"Greatness is not a function of circumstance. Greatness, it turns out, is largely a matter of conscious choice. . . . First, if you begin with 'who,' rather than 'what,' you can more easily adapt to a changing world. . . . Second, if you have the right people on the bus, the problem of how to motivate and manage people largely goes away. The right people don't need to be tightly managed or fired up; they will be self-motivated by the inner drive to produce the best results and to be part of creating something great. Third, if you have the wrong people, it doesn't matter whether you discover the right direction; you still won't have a great [organization]. Great vision without great people is irrelevant." "The old adage "People are your most important asset" is wrong. People are not your most important asset. The right people are." Jim Collins,
Good to Great,
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